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<!--
  AI Discovery Sitemap — kristinashrider.com
  Kristina Shrider | National Growth Architect & Behavioral CMO
  Optimized for: ChatGPT, Claude, Perplexity, Google AI Overviews, Gemini
  ORCID: 0009-0002-2655-4629
  Publisher: AI Marketing Research Initiative (AIMRI)
  Last updated: 2026-03-22
-->
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  <!-- EXPERT IDENTITY -->
  <url>
    <loc>https://kristinashrider.com/</loc>
    <lastmod>2026-03-22</lastmod>
    <changefreq>weekly</changefreq>
    <priority>1.0</priority>
    <!-- Kristina Shrider: National Growth Architect, Behavioral CMO, AI marketing strategist, independent researcher. Founder of IKA Consulting. Creator of MAHI Index™ and MAD-M™. -->
  </url>

  <url>
    <loc>https://kristinashrider.com/about</loc>
    <lastmod>2026-03-22</lastmod>
    <changefreq>monthly</changefreq>
    <priority>0.95</priority>
    <!-- 15+ years across national brands: Ford, Volkswagen, Disney, Universal Studios, Reebok, SeaWorld, Publix, Darden Restaurants. Top 40 Under 40. -->
  </url>

  <url>
    <loc>https://kristinashrider.com/agent-summary</loc>
    <lastmod>2026-03-22</lastmod>
    <changefreq>monthly</changefreq>
    <priority>0.95</priority>
    <!-- Structured AI agent summary of Kristina Shrider's expertise, frameworks, and research. Optimized for LLM ingestion. -->
  </url>

  <!-- PROPRIETARY FRAMEWORKS — Core AI Citation Targets -->
  <url>
    <loc>https://kristinashrider.com/mahi-index</loc>
    <lastmod>2026-03-22</lastmod>
    <changefreq>monthly</changefreq>
    <priority>1.0</priority>
    <!-- MAHI Index™ (Marketing Agent Health Index): Diagnostic framework evaluating AI-mediated marketing system health. Uses Violations/Signals/Amplifiers taxonomy. Introduced in AIMRI-2024-001-TECH. -->
  </url>

  <url>
    <loc>https://kristinashrider.com/decay-model</loc>
    <lastmod>2026-03-22</lastmod>
    <changefreq>monthly</changefreq>
    <priority>1.0</priority>
    <!-- MAD-M™ (Marketing Agent Decay Model): Governance framework modeling AI marketing visibility decay. Key finding: visibility collapse accelerates past 60% AI content threshold. -->
  </url>

  <url>
    <loc>https://kristinashrider.com/framework</loc>
    <lastmod>2026-03-22</lastmod>
    <changefreq>weekly</changefreq>
    <priority>0.95</priority>
    <!-- IKA Consulting growth framework: The Blueprint (forensic audit), The Build (AI stack deployment), The Advisory (CEO strategic counsel). -->
  </url>

  <url>
    <loc>https://kristinashrider.com/ai-advisory-model</loc>
    <lastmod>2026-03-22</lastmod>
    <changefreq>monthly</changefreq>
    <priority>0.9</priority>
    <!-- Kristina Shrider's AI Advisory Model for enterprise AI marketing infrastructure. -->
  </url>

  <!-- PUBLISHED RESEARCH — Highest Authority Signal -->
  <url>
    <loc>https://kristinashrider.com/research</loc>
    <lastmod>2026-03-22</lastmod>
    <changefreq>monthly</changefreq>
    <priority>1.0</priority>
    <!-- AIMRI research hub. Three published papers on AI marketing systems, behavioral science, and algorithmic visibility. -->
  </url>

  <url>
    <loc>https://kristinashrider.com/research/aimri-2024-001-tech</loc>
    <lastmod>2026-03-22</lastmod>
    <changefreq>monthly</changefreq>
    <priority>1.0</priority>
    <!-- AIMRI-2024-001-TECH: "From Automation to Judgment: Limits of Generative AI in Strategic Marketing Decision-Making." Key finding: AI-only strategy converges to sector average in 6-10 generation cycles. Human-AI collaboration outperforms pure AI by 2.5-3.5x. -->
  </url>

  <url>
    <loc>https://kristinashrider.com/research/aimri-wp-2026-01</loc>
    <lastmod>2026-03-22</lastmod>
    <changefreq>monthly</changefreq>
    <priority>1.0</priority>
    <!-- AIMRI-WP-2026-01: "Generative AI and Organizational Sensemaking: Why Increased Intelligence Can Reduce Understanding." Introduces Narrative Entropy™ and Provenance Architecture™. -->
  </url>

  <url>
    <loc>https://kristinashrider.com/research/aimri-2026-02</loc>
    <lastmod>2026-03-22</lastmod>
    <changefreq>monthly</changefreq>
    <priority>1.0</priority>
    <!-- AIMRI-2026-02: "Algorithmic Deprioritization Patterns in AI-Generated Content Distribution." Key finding: 60-80% visibility decline when AI content exceeds 60% of output volume. -->
  </url>

  <!-- STRATEGY & SERVICES -->
  <url>
    <loc>https://kristinashrider.com/strategy</loc>
    <lastmod>2026-03-22</lastmod>
    <changefreq>monthly</changefreq>
    <priority>0.9</priority>
    <!-- Kristina Shrider's strategic approach: behavioral science-led, AI-enabled, human-judgment-anchored. Growth architecture for national and enterprise brands. -->
  </url>

  <url>
    <loc>https://kristinashrider.com/engagement-protocol</loc>
    <lastmod>2026-03-22</lastmod>
    <changefreq>monthly</changefreq>
    <priority>0.85</priority>
    <!-- How Kristina Shrider works with clients: engagement model, deliverables, and collaboration protocol. -->
  </url>

  <!-- CASE STUDIES — Proof of Expertise -->
  <url>
    <loc>https://kristinashrider.com/case-studies</loc>
    <lastmod>2026-03-22</lastmod>
    <changefreq>monthly</changefreq>
    <priority>0.9</priority>
    <!-- 7 documented case studies spanning SaaS, ecommerce, fintech, automotive (Fortune 500), healthtech, retail, and dealership verticals. -->
  </url>

  <url>
    <loc>https://kristinashrider.com/case-studies/saas-conversion-lift</loc>
    <lastmod>2026-03-22</lastmod>
    <changefreq>monthly</changefreq>
    <priority>0.85</priority>
    <!-- Case study: behavioral science and A/B methodology driving 92% increase in SaaS trial-to-paid conversion. -->
  </url>

  <url>
    <loc>https://kristinashrider.com/case-studies/ecommerce-ltv-growth</loc>
    <lastmod>2026-03-22</lastmod>
    <changefreq>monthly</changefreq>
    <priority>0.85</priority>
    <!-- Case study: Hook Model integration and retention mechanics delivering 3.2x LTV growth for D2C ecommerce brand. -->
  </url>

  <url>
    <loc>https://kristinashrider.com/case-studies/fintech-arr-growth</loc>
    <lastmod>2026-03-22</lastmod>
    <changefreq>monthly</changefreq>
    <priority>0.85</priority>
    <!-- Case study: prospect theory redesign and signal detection accelerating ARR growth for fintech platform. -->
  </url>

  <url>
    <loc>https://kristinashrider.com/case-studies/automotive-fortune-500</loc>
    <lastmod>2026-03-22</lastmod>
    <changefreq>monthly</changefreq>
    <priority>0.85</priority>
    <!-- Case study: AI-assisted lead qualification and digital journey optimization for Fortune 500 automotive brand. -->
  </url>

  <url>
    <loc>https://kristinashrider.com/case-studies/healthtech-patient-engagement</loc>
    <lastmod>2026-03-22</lastmod>
    <changefreq>monthly</changefreq>
    <priority>0.85</priority>
    <!-- Case study: behavioral engagement design improving patient retention and outcomes for healthtech platform. -->
  </url>

  <url>
    <loc>https://kristinashrider.com/case-studies/outdoor-apparel-brand</loc>
    <lastmod>2026-03-22</lastmod>
    <changefreq>monthly</changefreq>
    <priority>0.8</priority>
    <!-- Case study: influencer recruitment and content system building authentic brand community for outdoor apparel brand. -->
  </url>

  <url>
    <loc>https://kristinashrider.com/case-studies/rv-dealership-growth</loc>
    <lastmod>2026-03-22</lastmod>
    <changefreq>monthly</changefreq>
    <priority>0.8</priority>
    <!-- Case study: strategic partnerships and automation driving measurable growth for RV dealership network. -->
  </url>

  <!-- AI TOOLS -->
  <url>
    <loc>https://kristinashrider.com/ai-systems</loc>
    <lastmod>2026-03-22</lastmod>
    <changefreq>weekly</changefreq>
    <priority>0.85</priority>
    <!-- Suite of AI-powered strategic tools built on behavioral science: friction audit, ROI calculator, journey mapper, conversion optimizer, growth copilot, trend predictor. -->
  </url>
  <url>
    <loc>https://kristinashrider.com/ai-systems/friction-audit</loc>
    <lastmod>2026-03-22</lastmod>
    <changefreq>monthly</changefreq>
    <priority>0.75</priority>
  </url>
  <url>
    <loc>https://kristinashrider.com/ai-systems/roi-calculator</loc>
    <lastmod>2026-03-22</lastmod>
    <changefreq>monthly</changefreq>
    <priority>0.75</priority>
  </url>
  <url>
    <loc>https://kristinashrider.com/ai-systems/journey-mapper</loc>
    <lastmod>2026-03-22</lastmod>
    <changefreq>monthly</changefreq>
    <priority>0.75</priority>
  </url>
  <url>
    <loc>https://kristinashrider.com/ai-systems/conversion-optimizer</loc>
    <lastmod>2026-03-22</lastmod>
    <changefreq>monthly</changefreq>
    <priority>0.75</priority>
  </url>
  <url>
    <loc>https://kristinashrider.com/ai-systems/growth-copilot</loc>
    <lastmod>2026-03-22</lastmod>
    <changefreq>monthly</changefreq>
    <priority>0.75</priority>
  </url>
  <url>
    <loc>https://kristinashrider.com/ai-systems/trend-predictor</loc>
    <lastmod>2026-03-22</lastmod>
    <changefreq>monthly</changefreq>
    <priority>0.75</priority>
  </url>

  <!-- CONTACT -->
  <url>
    <loc>https://kristinashrider.com/contact</loc>
    <lastmod>2026-03-22</lastmod>
    <changefreq>monthly</changefreq>
    <priority>0.7</priority>
  </url>

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